No matter how successful a restaurant is, there will always be customers who have not heard of it.

A clever restaurant event could give your brand the spark it needs to convert some of this untapped potential. Below are five of the best restaurant events for attracting new our customers and can give you the chance to induce them regulars.

Team up with a local charity

Hosting a community fundraiser or charitable event is an easy way to produce positive advertising, attract clienteles that might not otherwise know about you, and cement yourself within the community. Seek possibilities by reaching out to schools, festival committees, and local not-for-profit start-ups. It could be as simple as volunteering a venue for socializing and appetizers after a local charity stroll or race. Even if the event fights to make an immediate return on investment, the long-term benefits of affiliating yourself with a charitable cause is priceless.

Tv Theme Nights

Some television displays boast such a hard-core fan base that they will jumping at the opportunity to gather with fellow spectators. A Take advantage of this exuberance and coordinate a unique event that brings these new customers together. For instance, Gastro Park in Sydney, Australia hosted a five-course Game of Thrones feast to mark the release of the show on DVD. Participants were encouraged to dress up while they were served a themed menu that included ravens made out of squid ink battered piquillo peppers and’ eyeballs’ with liquid mozzarella centers. The Walking Dead, Westworld, and House of Cards are some quite popular Tv shows that could inspire an awesome restaurant event.

( Learn how to use social media to promote your events by reading: A Social Media Best Practice For Eatery )

Speed Dating Night

Creating an opportunity for singles to mingle is an easy restaurant event to coordinate that is sure to bring in new business. Speed dating nights attract a lot of people who are new to a city, so it is a great chance to make a lasting impression on new clients. It also does not hurt that the participants will up your bar sales with a few more drinking’s than usual while seeking some liquid courage. Partnering with a local dating service can induce running the event a breeze, but all you really need is a charismatic waiter or waitress to play MC.

Test Kitchen

Inviting loyal customers to try a new seasonal menu is a great source of feedback, but also induces your regulars feel special. Use your newsletter and Twitter page to promote the event, attaining those who are in favor of you feel like they are getting value from receiving your material. Letting an opportunity for guests to fulfill the chef puts a face to your kitchen, while also peaking the interest of foodies in your region. Dona t let your next menu change pass without creating an event around it to produce more buzz.

Wine Tasting

Teaming up with a local winery or distributor for a special tasting night could reignite an interest in your restaurant for customers who follow you on social media or receive your newsletter. Let them know that a knowledgeable wine expert will be there to operate a fun savoring session and offer a superb lineup of wines to sample at a flat rate. If you don’t want to close your restaurant for an event like this, you could advertise a special offer on specific nights to sample multiple wines at a discounted rate. Wine enthusiasts will be sure to appreciate the event, and loyal clients will love to receive the exclusive invite through your marketing channels.

Loyal clients can quickly turn if your restaurant doesn’t offer fresh events to keep their interest. Likewise, these restaurant events give you the opportunity to flex your marketing platforms by circulating the exciting pass going on at your venue. Try out such suggestions and general continue to build on the ones that you find most successful.

Originally posted by Yelp WiFi